Video marketing can spark additional interest in a product or service. Travelers who viewed videos were more likely to explore the destination or accommodations. Research is an important first step in video marketing. Today’s video viewer is consuming media on multiple different channels, formats and devices at the same time.
When considering how to reach an audience, learn where to reach them, what types of devices they are using and evolve your media strategy to meet their needs.
I created this short travel focused video during a evening visit to the beautiful coast. Feast your eyes and enjoy!
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